Patrick Alexander are a property management company who provide strategic services for residential developments. The company required a new brand identity and website to create a bold professional look. The strong shield icon is formed from the abstract house which sits inside it, this is coupled with a softer typeface which features a small flourish to the “R”, highlighting Patrick Alexander’s delicate caring nature.
The new identity was carried over into the brand's stationery and website design. The website focused on four primary pages allowing visitors to gain the most important information in an orderly fashion. The site was developed mobile first ensuring Patrick Alexander's clients always have access to their services.